Our Company

Masdr is a company owned by the General Organization for Social Insurance, established in 2018 with the aim of enhancing well-being and prosperity through a range of products and services offered to individuals, as well as public and private entities.

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Our Impact

Results that Speaks for Themselves

Masdr is the engine behind critical decisions for leading organizations across the Kingdom.

+160M

Query process for government entities through Masdr's

+1M

Session through business products

+8M

Beneficiaries of financial and insurance sector services were served through Masdr's products

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The Inception of an Idea

Masdr was founded to become the leading source of data solutions and business services in Saudi Arabia.

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An Inspiring Beginning

Masdr laid the foundation to penetrate the market by forming partnerships with leaders in the technology and financial sectors.

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The Launch of Mudad Platform

Mudad platform was launched as the official interface for the Wage Protection Program in partnership with the Ministry of Human Resources and Social Development, simplifying administrative and financial processes for organizations.

Innovating New Horizons

Masdr expanded its scope of services to support digital transformation across various industries with data-driven products such as "Mufeed," "Akeed," and "Masdr A'mali," while also innovating new business solutions.

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A Step Towards Enhancing CX

The company invested in business products and launched "Labeeb," a customer service and virtual visit platform, to elevate user experience and advance digital services.

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The Birth of the Digital Human

Masdr introduced "Labeeb," has evolved and became a digital human that capable of interacting with users through natural language—textually, audibly, and visually—aligning with global technological advancements.

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A New Era for Masdr

Masdr embraced a new strategy to expand into additional sectors, heralding a new phase of innovation and growth in digital products and business solutions.

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2024
The Foundation of Our Success

Clear Vision, Sustainable Value for Your Business

Our vision and mission define who we are, guide our decisions, and inspire the value we create every day.

Our Vision

Fostering well-being to empower individuals and organizations to thrive.

Our Mission

Building innovative digital products and services to enrich the well-being and performance of employees, their families, and the organizations that employ them.

Our Areas of Expertise

Empowering Businesses. Making a Difference.

Empowering businesses with accurate data, smarter decisions, and sustainable growth.

Data Solutions

Turning data into actionable insights that drive smarter decisions and measurable business value.

Business Enablement

Enabling organizations to improve performance, streamline operations, and achieve sustainable growth.
Board Members

Our Board of Directors

Abdulaziz Albouq
His Excellency

Abdulaziz Albouq

Chairman of the board

Details

Governer of the General Organization for Social Insurance. Chairman of the Board of Directors at Mudad and the Insurance Authority.

Thamer Al-Harbi
His Excellency

Thamer Al-Harbi

Board Member

Details

Assistant Deputy Minister for Technology at the Ministry of Interior.

Brings over 20 years of experience in leading pioneering technology firms, including roles as Sales Director at Accenture and Country Managing Director and Regional Vice President at Oracle. In 2018, he was appointed President of Microsoft Arabia.

Ahmad Alomran
Mr.

Ahmad Alomran

Board Member

Details

Assistant Governor for Information Technology Affairs at the General Organization for Social Insurance. A board member of Takamol Holding and Saudi Telecom Company (STC), as well as Vice President of the Technical Committee at ISSA.

Hashim Alhekail
Mr.

Hashim Alhekail

Board Member

Details

A board member of Tadawul Group, Derayah Financial, and Saudi Mortgage Guarantees Company, as well as Chairman of the Board of Directors at Bwatech. 
Previously served as Deputy Governor for Banking Operations at SAMA, contributing to the development of the financial sector and national initiatives.

Mr.

Waleed Alballaa

Board Member

Details

A veteran of the technology industry with extensive experience in engineering and business, spanning hardware, embedded systems, mobile operating systems, high-scale 
e-government platforms, and services. Recognized for ecosystem building through venture capital, angel investing, and policy and strategy advisory.

Marwan Alghamdi
Mr.

Marwan Alghamdi

Board Member

Details

Assistant Governor of Planning and Strategy at the General Organization for Social Insurance and former Chief Strategy Officer at Tawuniya Insurance.

Has extensive strategy and board experience with leading regional and national companies in Saudi Arabia.